Having created trend-focused designs for seasonal events – Christmas, Easter, Halloween, Mother’s Day, Father’s Day, Valentine’s Day – for over twenty years, I am hugely passionate about designing products that delight customers and increase sales. At M&S I was also fully responsible for joined-up campaigns for other nationally important celebratory events, such as the Olympics, the Royal Jubilees and celebrating seminal Royal moments.

These designs were created for Christmas family gifting, children’s novelty ranges and iconic Christmas tin designs.